Though the design of the Riich R2 was subcontracted to the Japanese branch of IAT, a Beijing-based automobile design company, it continues with Chery's signature style, largely due to the digital model and engineering design having been completed at IAT's head office in Beijing. In exterior appearance, the design of the mini-MPV features an arc in the roofline, while the interior trim and instruments is said to be of 'sedan style'. The five-seat or seven-seat layout is similar to a conventional MPV and can be arranged in a variety of configurations. The two rear rows can also be completely laid flat to form a van.
The Riich R2 utilizes a front-mounted ACTECO 1.3-liter engine, jointly designed by Chery and AVL, driving the front wheels. Its wheelbase measures 4040mm.